Her versatility and range is perfectly aligned with wet n wild," said Bill George, President and Chief Operating Officer of Markwins Beauty Products. She has the unique ability to go from hip, edgy, and sexy to red-carpet glamorous. "Fergie's approach to beauty and style is an ideal representation of our brand. She has additionally received accolades as a fashion designer, serving as the creative force and visionary behind her signature footwear collection. She has reached the top of the international charts on her own and as a member of The Black Eyed Peas, and has appeared both in films and on television in theatrical roles. It's a beauty trifecta that I'm proud to be involved with."Ī six-time Grammy® award winning artist – currently nominated for three more in 2012 – Fergie is responsible for some of the music industry's biggest hits, both as a singer and as a songwriter. "The brand delivers amazing palettes, unquestionable quality and is incredibly affordable.
"I'm truly excited to be the global beauty ambassador for wet n wild," said Fergie. In addition to promoting wet n wild products via promotional materials, planograms and events which will feature Fergie, the brand will introduce Fergie signature lines by wet n wild, exclusive collections that will be a reflection of the singer's rock-star glam style.
Together, wet n wild ® and Fergie will kick off a multi-year worldwide campaign that empowers women to approach beauty in a fearless, hip yet economically-savvy way.
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